Community Sales Director
Company: The Retreat At Canton
Location: Holly Springs
Posted on: March 6, 2026
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Job Description:
Description: The Retreat at Canton is seeking a Community
Engagement Director to join their team! The Community Engagement
Director reports to the Executive Director PURPOSE Sales &
Marketing | Community Relations The Community Engagement Director
is responsible for hands on sales execution at the community level
through generating new sales leads, converting leads to move-ins,
implementing Phoenix sales systems, developing eternal business
relationships to generate referrals. PRINCIPLE DUTIES AND
RESPONSIBILITIES Sales & Marketing | Community Relations Accounting
Codes and submits community sales department invoices for
processing and payment. Understands and manages the department
budget to include labor and the other expenses and its impact on
the community’s bottom line. Analysis/Reporting Provides detailed
and accurate weekly and monthly sales and marketing productivity
reports, critical success factors (comparing industry trends),
including analysis, to the community Executive Director and/or
Phoenix senior operations team Manages sales and marketing data,
audits, training, analysis, and implementation Maintains a thorough
working proficiency of Customer Relationship Management (CRM) lead
tracking database and keeps all contact records current. Ensures
inquiry forms are always available at the front desk Ensures
qualified leads are entered into the CRM database Completes
Marketing Action Plan when required on a timely basis each month
Conducts bi-annual competitive market research and provide the
regional sales team with all data (i.e., including rates, apartment
sizes, services, and amenities) necessary to complete an accurate
ranking and analysis of designated competitors in the communities’
market. Understands competitive opportunities & threats and
presents strategic alternatives to combat these to the Executive
Director and Regional Sales Team. Communication Presents the
company in a positive and professional manner Presents self in a
positive and professional manner Meets monthly with sales team to
review sales and marketing activity, quality assurance, and other
key marketing issues Assists in completion, production, and
roll-out of Standard Operation Procedures Sales Strives to educate
the community at large about Phoenix’s unique approach to senior
living services. Recognizes opportunities to market Phoenix Senior
Living communities and acts upon them as appropriate Works in
partnership with corporate Marketing Support to insure new lead
generating activity has appropriate marketing support to maximize
effectiveness Provides customer service by responding to corporate
phone, mail, or email inquiries and appropriately communicating to
the community(s)\Regional Operations Team Positively influences and
impacts sales activities for the community Assures that occupancy
and sales productivity goals are consistently met Meets or exceeds
standards in sales productivity Conducts tours with prospective
residents and their families Personally closes new sales in the
community Implements, monitors, and promotes resident referral
programs to generate new referrals Conducts professional outreach
for lead generation purposes Maximizes occupancy and revenue
opportunities for the community Requirements:
EDUCATION/EXPERIENCE/LICENSURE- CERTIFICATION Sales & Marketing |
Community Relations College degree preferred, 3-5 years experience
in sales and marketing, preferably in senior housing Previous
experience working with the elderly and/or disabled in a paid or
volunteer position is highly desirable LICENSE – CERTIFICATION Not
applicable. SKILLS AND ABILITIES Sales & Marketing | Community
Relations Computer proficiency with working knowledge of Windows,
Power Point, Excel software Ability to be flexible and work in an
environment that promotes teamwork and collaboration Excellent
communication skills, both verbal and written and the ability to
relate in a positive and professional way to a diverse resident and
employee population Ability to maintain a high level of
confidentiality regarding residents, employees, staff and the
community Demonstrated ability to set priorities, complete
assignments in a timely manner while managing multiple duties and
responsibilities Demonstrated ability to be innovative and creative
and have patience, high energy and resourcefulness in problem
solving PHYSICAL REQUIREMENTS In an 8 hour workday, associate may
stand / walk: Hours at one time: 2-4 Total hours/ day: 4 – 6 In an
8 hour workday, associate may sit: Hours at one time: 0 - 2 Total
hours/ day: 2 – 4 In an 8 hour workday, associate may drive: 60-120
minutes, 3 – 4 times a week Associate will support / assist:
(Maximum lbs) Frequency: 50 lbs Occasionally: 150 lbs Associate
will lift / carry (Maximum lbs) Frequency: 40 lbs Occasionally: 70
lbs Associate will use hands for repetitive: Simple grasping,
pushing, and pulling, fine manipulation Associate should be able
to: Bend: Occasionally Squat: Occasionally Kneel: Occasionally
Climb:Occasionally Reach:Occasionally, 3 feet
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Keywords: The Retreat At Canton, Johns Creek , Community Sales Director, Sales , Holly Springs, Georgia